MicroMove

Modern life changed the way we move.

We work behind screens.
We study at desks.
We travel sitting down.
We relax sitting down.

We've become very good at fitting exercise into our lives.

But what about the time in between?

That's where Robori started.

We believe movement shouldn't only count when you stand up, go for a walk or start a workout. There's a whole part of the day there smaller movement can exist too.

We call it MicroMovement.

Small, repeatable movement that fits into what you're already doing.

Not another workout.
Not another exercise break.
Not another reminder telling you to get up.

Movement, without leaving what you're doing.

SMALL DOESN'T MEAN NOTHING.

Big movement gets all the attention.

The run. The workout. The 10,000 steps.

But our bodies don't suddenly stop being bodies when we sit down.

Research into sedentary behaviour, NEAT and breaking up prolonged sitting has changed the way scientists think about the movement that happens outside formal exercise.

And that's the bit we find fascinating.

The shift in your chair.
The bouncing leg.
The hands that never quite stay still.

Movement has always found its way into the day. Stillness isn't really what your body does.

For most of human life, movement came built into the day. We walked. Carried. Reached. Lifted. Changed position.

Then life changed.

The desk
The screen
The car
The sofa

We got very good at sitting still. Our bodies didn't.

Robori gives it somewhere to go.

We though: If sitting is now part of life, why can't movement be part of sitting. That's MicroMovement.

Designed to sit within modern life, Robori puts a physical movement object within reach for the hours when the rest of you is staying put.

No screen.
No charging.
No app.
No routine to follow.

Pick it up. Move it. Put movement into your day.

THIS ISN'T ABOUT DOING LESS.

Walk.
Run.
Workout.
Take the stairs.
Go outside.
Do it all.

MicroMovement is about the hours those things don't reach.

The meeting.
The deadline.
The lesson.
The train journey.
The film you're absolutely not turning off with twenty minutes left because your watch told you to stand up.

Life contains lots of sitting.

We think it should contain a little movement too.

Robori isn't a medical device. It isn't a replacement for exercise. It simply a way to keep movement within reach in a world where sitting has become the default.

Sitting happens. Movement should too.

MADE TO MOVE.

THE SCIENCE